For anyone who’s ever been part of an exhibition build, you’ll know it’s not all glossy stands and those big client reveals. Here’s what really happens behind the scenes…

– You’ll consume your body weight in coffee before the doors even open.
– Daylight becomes a distant memory somewhere around day two of the build.
– You’ll swear you’ve built the same counter three times, and guess what? You have.
– Your step count will hit record-breaking levels (and that’s before the flooring goes down).
– Someone will always forget something (usually a broom), and you’ll end up asking to borrow it from another stand builder.
– A good playlist and a sense of humour become essential tools to keep everyone sane.

And somehow… it all comes together just in time for the show live day!

Because behind every polished stand and perfectly lit space is a team that’s been up ladders, under decks, and behind the scenes making everything happen.

Here’s to the unsung heroes of every exhibition hall, the builders, designers, project managers, and logistics crews who make the impossible, possible!

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